Internet Marketing

The best specialist blogs on Hotel Internet Marketing and Web Strategy.

Hotel eMarketer

The Hotel eMarketer Vision: To be the foremost playground for inspiration, knowledge and collaboration for digital hospitality marketers! HoteleMarketer.com was created to be a platform for sharing of knowledge, best practices, case studies, resources, thoughts, ideas, research and stories from the world of hotel internet marketing and the world of digital media, as used by the hotel, hospitality and travel industry.

Rethinking Hotel Guest Satisfaction and Hotel Website Analytics - Fri, 02 Jul 2010
I want to share two very simple but powerful ideas that could radically transform the way the hotel industry utilizes measures like the hotel guest satisfaction index, web analytics, etc. 1. Taking ‘measurement’ beyond just ...

The link between Facebook, Organ Donation and Boiling Frogs - Sat, 22 May 2010
Now that I have your attention with my intriguing post title, allow me to explain just what I mean… and boiling frogs and organ donation do indeed feature in this little blog post! All the recent ...

Pivot – Perhaps the early future of web and media browsers - Thu, 04 Mar 2010
(This was too good not to share!) Microsoft seems to have plenty of nifty innovations up its sleeve! In this new video, Gary Flake (Technical Fellow at Microsoft, and the founder and director of Live ...

Hotel Internet Marketing by 2013 – Are we on Track? - Mon, 01 Mar 2010
I came across a piece I’d written about 17-18 months ago on the future of hotel internet marketing. The article talked about 5 broad tech trends that I thought would radically alter the way we ...

Augmented Reality Maps make their debut - Thu, 18 Feb 2010
After Blaise Aguera y Arcas offered a tantalizing peek at the world of Microsoft PhotoSynth a couple of years ago, he recently made a return to TED to demo the latest incredible innovation in mapping. ...

Hotel Internet Marketing Strategy – Practical Tips for Direct Digital Marketing - Wed, 30 Dec 2009
Save Money and Build Relationships with Direct Digital Marketing By Brian Deagan Despite unpredictable economic conditions, one truth endures for the hospitality industry – there is always room for improvement to the guest experience. In tough economic ...

The Hotel Concierge of the future now has a face! - Wed, 21 Oct 2009
Meet Emily….or the digital recreation of Emily, at least. At TEDxUSC, computer graphics trailblazer Paul Debevec explains the scene-stealing technology behind Digital Emily, a digitally constructed human face so realistic it stands up to multiple takes. From ...

Taking direct marketing to the next level with Mobile QR Codes - Sat, 19 Sep 2009
If you’re switched on to the Mobile world, you’ve probably seen (and possibly even used) a QR (Quick Response) Code. These weird looking symbols are probably going to change the way we deploy direct marketing ...

Mobile Marketing – Augmented Reality Browsers - Tue, 08 Sep 2009
Augmented reality is a hot new area for Research & Development in the Mobile Tech & Marketing field. Emagin defines it as “a display in which simulated imagery, graphics, or symbology is superimposed on a ...

This Demo will blow your mind! The Xbox Prototype Experience - Tue, 08 Sep 2009
In an eerie but mind-blowing integration of Facebook Data, X-Box has developed a superb online game demo that is bound to give you goose-bumps! Enough said, check out the demo at www.prototype-experience.com (depending on your ...